THIRD COAST SOCIAL

I collaborated with the founder of Cliquebait, a women’s networking group, to plan and execute Third Coast Social, an intimate, western-themed networking event hosted at Stolen Saddle in Wrigleyville, Chicago and sponsored by Top Shelf Freeze Pops. Designed as an elevated yet approachable space for women to connect, the event combined structured networking with interactive elements to encourage meaningful conversations.

Guests participated in curated one-on-one pairings and open networking. Each attendee left with new connections and a complimentary Cliquebait–flavored Top Shelf spiked freeze pop, reinforcing the sponsor integration in a memorable way.

My contributions included creating and promoting the event across social media, designing custom product labels for the freeze pops showcased, supporting brand visuals, and assisting with on-site event setup.

With a smaller guest count, the event fostered genuine relationship-building in a comfortable, high-energy environment. Third Coast Social successfully blended brand activation, community building, and experiential marketing, resulting in strong engagement.

  • Two women smiling at a bar, holding colorful cards or brochures, with shelves of various bottles of liquor behind them in a dimly lit, stylish setting.
  • Two women smiling and holding pink bags inside a bar or restaurant with guitars on the wall and a television screen in the background.
  • Two young women sitting at a table in a dimly lit restaurant, each holding a drink, smiling at the camera, with posters hanging on the wall behind them.
  • Two women standing at a bar in a lively setting with shelves filled with various liquor bottles in the background. One woman is wearing a white t-shirt, a brown skirt, and a straw hat, smiling and holding a small card. The other woman is dressed in a white dress, holding a notepad, with a neutral expression. The bar area is decorated with hanging light bulbs.
  • Two women smiling and holding packets of sauce in a restaurant.
  • Two women sitting at a bar holding ice packs, one with a white top and the other with a black jacket, smiling for the camera, with a fully stocked bar in the background.
  • Two women sitting at a table in a restaurant or bar, one wearing a white top and pink shorts with a straw cowboy hat, the other in a dark sleeveless top, with drinks and food on the table, and a person taking a photo with a smartphone.
  • Two women smiling and standing in front of a bar with numerous bottles of alcohol, one wearing a cowboy hat and the other holding a brochure.
  • Two women smiling and holding colorful drinks in a dimly lit restaurant or bar.
  • Three young women smiling and holding drinks at a restaurant or bar, with vintage posters and guitars on the wall behind them.
  • Pink plastic bag with a round label, partially transparent, placed on a wooden table. To the left, there are some cards with handwritten text and a glass of red wine.
  • Three smiling women holding pink gift bags in a bar with shelves of alcohol bottles behind them.
  • Two handwritten notes on decorative paper, a glass of dark beer, and a basket of tortilla chips on a wooden table. The notes ask about favorite spots in the city, list favorite spots including 'Shops Famer,' 'The Gut Diner,' and 'Planta Queen,' and mention a dream career or side hustle of 'croteting blankets.'
  • Three women smiling and holding pink gift bags standing in front of a bar with bottles of alcohol on shelves.
  • A smiling woman holding a pink paper bag with confetti shapes visible inside, in a dimly lit bar or restaurant setting.
  • Various promotional items and signs on a wooden table, including a pink paper bag, a small packaged snack, a yellow sticker, and printed signs with text.
  • Promotional materials including flyers and photo booth strips with images of women, on a pink plastic bag on a wooden surface.

Love island FINALE WATCH Party

I planned and executed a branded watch party for Top Shelf Freeze Pops, designed to drive product awareness and create an engaging, summer-focused customer experience. The event centered around the Love Island season finale and positioned the brand within a fun, social, pop-culture moment.

Guests enjoyed complimentary samples of all 8 signature alcohol-infused Italian ice pop flavors, along with non-alcoholic options. Full-size freeze pops and specialty cocktails (21+) were available for purchase. The event also featured local vendors, interactive activities, structured networking, and giveaways to encourage participation and extend guest engagement throughout the night.

I managed all aspects of planning and delivery including concept development, venue booking, social media promotion, visual design, programming, and on-site execution.

  • Indoor event space with audience watching a large screen showing a woman and a man, with plants and art on the walls, and tables set with drinks.
  • Two people speaking on stage in front of a large screen that reads 'TOP Team Shelf' with photos of team members. The man on the left holds a microphone and smiles, while the woman on the right also holds a microphone and gestures with her hand. There is a blue couch, potted plants, and a decorated stage area.
  • A woman with long brown hair, wearing earrings and a black lace top, is sitting at a table with several red cups, plates, and floral decorations. She is focused on taking a close-up photo of her food with her phone.
  • Group of women at a social gathering in an art studio or gallery, with colorful posters on the wall and people around a table.
  • Women sitting in chairs watching a movie or show on a large screen in a dark room. The screen displays a scene with a man and a woman outdoors surrounded by colorful flowers.
  • A group of young women at a social gathering, holding snacks and drinks, engaging in conversation, with a large screen displaying a colorful background behind them.
  • A man holding a microphone and a paper, standing in front of a large screen displaying the words "the official love island finale screening" and "presented by TOP SHELF." He is smiling and wearing glasses and a short-sleeved, light-colored shirt. There are cushions and potted plants on a sofa and around the area.
  • Two young women seated next to each other at an indoor event, holding raffle tickets and smiling at the camera.
  • Two women are on a stage with a black background and a screen showing credits. One woman is in a sequined crop top and matching high-waisted skirt, holding a microphone. The other woman is in a strapless, form-fitting blue dress, also holding a microphone. The scene appears to be part of an interview or presentation.
  • A man with glasses and a white shirt holding a microphone and a pink flyer, standing next to a projection screen that reads "presented by TOP SHELF Taste Above All" in a decorated indoor space with a plant in the background.
  • Group of women sitting in an audience at a design and illustration event, some eating snacks and wearing floral or colorful outfits, in a venue with art posters and a mural on the wall that says "Rock on Paper."
  • A young woman putting a piece of paper into a pink plastic bucket at a party with children and adults, surrounded by party decorations, colorful posters, and tableware.
  • A smiling woman in glasses holding a blue tray with small containers inside at a social gathering in an indoor venue with other women seated at tables in the background.
  • People at a bar signing a sheet of paper, with red cups stacked on the counter and a woman drinking from a red cup, inside a room with wooden ceiling and colorful wall art.
  • Group of seven women celebrating together, laughing, and holding skincare or beauty items at an indoor event with a backdrop of posters and a large screen showing a man in a tuxedo.
  • Group of six people standing on stage with drinks, smiling at camera at a party or celebration, with a large screen and other people in the background.
  • A man and woman celebrating at a party in a vibrant, open-concept indoor space with wooden accents and industrial ceiling pipes. The woman is seated, holding a menu and enjoying a drink, while the man stands nearby holding a cup and engaging in conversation.
  • A group of people at an indoor event, sitting and enjoying a performance or show, with many raising their hands and smiling joyfully.
  • Group of diverse young adults celebrating at a party, holding drinks, smiling, and posing for the camera with a decorated background and a digital screen displaying a picture behind them.
  • A group of people at a celebration, holding snacks and smiling, with a large screen in the background displaying a man in a tuxedo and woman at a Christmas-themed event.
  • Two women on stage, laughing and holding microphones and clipboards, with a large screen behind them showing a rainbow QR code and credits for executive producers. One woman is wearing a shiny, gold, sequined dress, and the other is in a bright blue strapless dress.

LOLLAPOP

I supported Top Shelf Freeze Pops at LOLLAPOP, a pre-Lollapalooza pop-up market and party hosted by The Set Collective, a members-only venue in Chicago. Positioned as a high-energy pre-festival experience, the event brought together curated brands, live DJs, activations, and local creatives ahead of festival weekend.

As part of the brand activation, I distributed product samples, drove direct sales, and introduced Top Shelf Freeze Pops to new customers and collaborating brands. The setting provided strong visibility among Chicago influencers, creatives, and tastemakers, allowing me to build meaningful connections while increasing brand awareness in a culturally relevant space.

In addition to sales and sampling, I captured engaging content for social media to extend the event’s reach beyond in-person attendees. The event successfully combined experiential marketing with strategic networking, reinforcing Top Shelf’s presence within Chicago’s festival and nightlife scene.

  • Four people smiling and holding tubes of glitter at a celebration with a sign that says 'GALLAPOP' in the background.
  • Group of five people at a celebration, with a large 'HAPPY' sign in the background. They are smiling, dressed in semi-formal attire, and holding various snacks or treats.
  • Four young adults are talking at a bar or nightclub. One woman is engaged in conversation with two men, while another man looks on. The setting has vibrant purple and blue lighting, with drums and musical instruments visible in the background.
  • Group of four people at a party holding glow sticks, standing in front of a backdrop with the words 'Lollapalooza' and 'The Set Collective Presents,' smiling and engaging in conversation.
  • Two people holding frozen cocktail samples at a promotional event for Top Shelf, with banners displaying various drink flavors and options in the background.
  • A group of people at a social event, with two women and two men engaging in a transaction or exchange of items at a table with cards and drinks, in a room with brick walls.
  • A woman behind a counter at an ice cream stand called 'Avas Italian Ice' with customers in front of her, some holding drinks.
  • A group of people socializing at an indoor event, with a woman gesturing and a man holding a stick of ice cream, in a warmly lit venue with wooden decor and hanging lights.